The Imaginarium is at the heart of Norwich Book Festival, in The Atrium at The Forum. The Imaginarium is free to enter to the public, and includes a range of free, engaging activities for people of all ages to get involved in.
We're looking for freelancers, organisations, charities, businesses and more to have a stand at The Imaginarium. We welcome applications for any high-quality creative organisation or individual, providing it is engaging and welcoming, and that it explores creativity, stories, writing, storytelling or books. You must provide a free activity for visitors to participate in.
We are keen to put on a varied festival programme, but also to celebrate the diversity & variety of East Anglian-based talent. The bulk of the Imaginarium programme will take place in The Forum’s Atrium, however we also have space for workshop-style activities in The Gallery space too.
2025 Dates for The Imaginarium
Saturday 25 Oct – Norwich Independent Book & Zine Fair
Sunday 26 Oct – The Imaginarium
Monday 27 Oct – The Imaginarium [Families]
Tuesday 28 Oct – The Imaginarium [Families]
Wednesday 29 Oct -The Imaginarium [TBC]
At Norwich Book Festival 2024, we had over 22,000 visitors attending. Exhibitors will benefit from participating in a high-footfall event in the centre of the City of Stories, which will attract audiences from across the county.
If you are an independent or small press looking to sell books at NBF – please contact Norwich Independent Book & Zine Fair.
Please note there is a charge for commercial and corporate organisations to exhibit during the Festival.
To apply, please complete the below form by Friday 11 July 2025. Due to high levels of interest, completion of this form does not guarantee that you will be offered a space at the 2025 Festival. The Festival team will be in touch with successful stands by the end of July 2025.
The Imaginarium Family Programme is kindly supported by The Hays Travel Foundation.
To apply to be part of The Imaginarium, please follow this link, or fill in the form below.
